The Google-owned video platform is adopting the ol' carrot and stick, promising big cash payouts—and threatening marketing ...

YouTube is making its biggest move yet to defend its turf as Netflix and other streamers do deals with star creators.

YouTube is offering top creators millions to skip Netflix deals, according to a new Bloomberg report, as the platform tries ...

YouTube has recently altered its monetization policies, making it more challenging for channels to qualify for revenue ...

The platform has warned that creators who post to Netflix at the same time risk losing marketing support and a cut of brand ...

YouTube and Netflix used to occupy different corners of the entertainment equation. YouTube was the endless creator-driven feed where audiences built parasocial relationships one upload at a time, ...

YouTube has discussed directly financing some programs, and it has also offered to allot a portion of major brand deals to ...

We sat down exclusively with creator Joshua Palmer to discuss how indie sci-fi comedy sensation 'Monkey Wrench' made the jump ...

Is YouTube about to become the biggest video entertainment platform?

YouTube Premium will soon give consumers access to Peacock's streaming service.

YouTube has been eating Netflix’s lunch for the last year with free, user-generated content that Netflix is dying to compete with. Previously, that took the form of video podcasts, which the streamer ...