Data-driven B2B marketing is powerful. Learn how to move from strategy to execution to enablement with an AI-powered system ...

Brander has secured funding to support the commercialisation of its AI-powered platform solving one of B2B’s biggest ...

B2B data provider Thompsonlocal.com’s direct marketing services division and direct marketing and data solutions company LBM have signed a three year extension to their agreement and announced an ...

B2B CTV isn’t about broad reach. It’s about precise segmentation, quality CRM data and smart retargeting strategies built for ...

There is one key attribute that points to success in B2B marketing: data confidence, judging by the 2025 B2B Marketing Edge, a study from Anteriad, conducted by Ascend2. Marketers who have this faith ...

Issues like inflated signals, AI noise, and disconnected tools are combining to create a data mirage that's hampering B2B performance marketing effectiveness, according to recent research.

Marketers are taking on more responsibilities in their roles. Interestingly, this trend is more pronounced among marketing executives and is more associated with revenue growth than with team ...

Learn how to make sense of your marketing data. Are you finding it hard to demonstrate the ROI of building a data focused strategy to key stakeholders? Do you want to find the next big idea for your ...

NEW YORK, NY, UNITED STATES, January 20, 2026 / EINPresswire.com / — Energize Marketing ®, a leading full-funnel demand generation provider and digital media network, today released its 2026 State of ...

Shashi Kiran is the Chief Marketing Officer (CMO) at Check Point Software, with prior executive roles at companies like Cisco and Broadcom. I recently participated in a CMO-CISO panel that explored ...