Just three weeks after Facebook formally launched Custom Audience ads that can target people by lists of email addresses or phone numbers, TechCrunch has attained the first reports on their ...

Facebook is taking aim at small and medium-sized businesses with the latest update to its Custom Audiences database-matching program. In addition to the current setup, advertisers will be able to use ...

The typical question of a person approaching Facebook advertising is: What audience maximizes my profit? The answer is: “the audience you tested and converted profitably”. However, there are some ...

Facebook is taking aim at small and medium-sized businesses with the latest update to its Custom Audiences database-matching program. In addition to the current setup, advertisers will be able to use ...

We recently introduced new features to Custom Audiences from your website. They make it easier for you to remarket to people who’ve expressed interest in your products or services by helping you: More ...

How custom audiences work for Display, Discovery, Gmail and YouTube campaigns. Last year at Google Marketing Live, Google said it would be unifying custom affinity and custom intent audiences under a ...

Facebook advertising is a great way for personal brands to immediately start building exposure. Since the program began in 2004 there have been a lot of changes along the way. Today there are a ...

Google has combined their custom affinity and custom custom intent audiences. Here is where previously-made audiences, and where to make new ones. Google streamlined its audience options for Display, ...

SAN FRANCISCO--(BUSINESS WIRE)--LiveRamp ®, an Acxiom ® company (NASDAQ: ACXM) and leading provider of omnichannel identity resolution, today announced a new integration with Microsoft Bing Ads to ...