Consumers are performing nearly two billion locally targeted searches each month, representing over 25% of total monthly Web searches. That number is likely to grow, given that local search is ...

Just how fast is the local search market growing? Jupiter Research last week downplayed local search advertising growth in its report "Local Search: Growing Revenue in a Transitional Market." At ...

This post was sponsored by SOCi. The opinions expressed in this article are the sponsor’s own. As a marketer, you may feel like the ground is shifting under your feet with so many changes in the world ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better local results. Google gives local businesses two main ways to generate PPC ...

Local SEO goes beyond your website. Learn how offline signals—reviews, citations, community presence, and word of mouth—boost visibility in search. Pre-internet, local businesses marketed themselves ...

Last month, a healthcare network CMO confidently told me they'd mastered their local content strategy. They ranked well in Google's local pack and saw steady traffic. I had to deliver uncomfortable ...

Microsoft Monday is planning the release of a new online local search product that goes head to head with a similar offering from rival Google. Microsoft Monday is planning the release of a new online ...