MarketScale

Amazon's ad segment hits $19.8B in Q2 as multisport strategy doubles advertiser reach

Amazon's Q2 2026 ad segment reached $19.8B, up 26% YoY, as multisport inventory sold out and AI ad tools cut acquisition ...
MarketScale

Forbes brought the world's top CMOs to Cannes to confront AI saturation head-on

Forbes gathered the world's top CMOs in Cannes to debate AI saturation, brand differentiation, and marketing's growing strategic mandate in 2026.
MarketScale

Meta enters cloud computing as its AI advertising tools scale across enterprise workflows

Meta is moving into cloud infrastructure sales while deploying AI agents for enterprise commerce, reshaping how B2B operators ...
MarketScale

Emerson, FOBA, and Mitsubishi Electric signal a new wave of purpose-built industrial AI deployments

Emerson, FOBA, and Mitsubishi Electric are embedding AI into industrial automation hardware in 2026, signaling a shift from software-only AI to purpose-built de ...
marketscale

AI search is rewriting how authority is measured, and backlinks alone won't keep you ranked

Nearly 70% of marketers still believe backlinks heavily impact rankings. What AI platforms are reading instead of links The budget reality: link costs are climbing regardless Google's AI Max compounds ...
marketscale

Robots, AI, and IIoT are reshaping the factory floor — but the real work is in integration

Robotics, AI, and the Industrial Internet of Things (IIoT) are being integrated into manufacturing processes, necessitating a shift in strategies for operations leaders. A key challenge is not only ...
marketscale

How CIP Affects the Wastewater Process

Want MarketScale to feature Engineering & Construction? Book a 15-minute demo and we'll map your Engineering & Construction expertise to the content buyers are searching for. Sanitation Best Practices ...
marketscale

5 MORE Questions You Should Ask Yourself When Budgeting for a CMM

Want to get featured in MarketScale Business Services? Create a free MarketScale workspace and get your company's expertise featured across our Business Services coverage. No credit card, no demo ...
marketscale

How the Future of the Telecom Workforce Is Changing Due to Labor Shortages

At Cable-Tec Expo 2019 in New Orleans, 5G and 10G ruled conversation, from panels to casual booth back-and-forth. What was most critical to walk away with from the show was how each side of the ...
marketscale

How Dr. Daniel Laby of SportsVision NYC Created a Whole Category of Moneyball for Vision

Want to get featured in MarketScale Sports & Entertainment? Create a free MarketScale workspace and get your company's expertise featured across our Sports & Entertainment coverage. No credit card, no ...
marketscale

Conversations from the Edge: COO Tony Ponzo’s Journey to Service Logic

Want MarketScale to feature Engineering & Construction? Book a 15-minute demo and we'll map your Engineering & Construction expertise to the content buyers are searching for. On this month’s episode ...