The Toy Foundation has awarded more than $600,000 in grants to 37 children’s hospitals across the U.S., marking the largest funding allocation in the organization’s history. The funding supports ...

Build-A -Bear Workshop embraces spooky season with the launch of its 2026 Halloween collection. The standout item of this plush collection is the all-new Jumping Spider. This fuzzy brown plush ...

Circana reports strong six-month performance in the U.S. toy industry, with adult consumers and key categories leading the growth.

Sales rise 7% as stronger demand, tighter spending, and a tariff-related benefit push gross margin to a new high.

The toy department is about to get a whole lot weirder, and it’s about time. You could say it’s overdue. After all, the action aisle has been stuck in sequel mode — literally. Dominated by legacy ...

Small Rice Studios has launched its flagship game across the U.S. and U.K. — Roast: A Game of Sinister Sweetness and Cozy ...

Spin Master returned to the black in the second quarter as higher toy shipments, improved cash generation, and a sizable tariff refund helped reverse last year’s losses. Revenue reached $436.4 million ...

Mattel’s Storytime Stackers Collection features three stackable playsets inspired by Disney princesses, Ariel, Belle, and ...

French grocer Carrefour will take the main stage at BLE with Jazwares and Sun City to give visitors a peek inside their ...

The global toy industry never stands still, and neither does The Toy Association. As needs continue to evolve, the ...

More than 130 custom cars sped to San Francisco to compete in the Hot Wheels Legends Tour this weekend, but only one took ...