In this cheeky board game, two players face off in a head-to-head balloon-popping battle. Each player will bounce on their ...

As a summer send-off, independent game publisher Small Rice Studios has launched its flagship card game across the U.S. and U.K. — Roast: A Game of Sinister Sweetness and Cozy Betrayal. Created by ...

Sales rise 7% as stronger demand, tighter spending, and a tariff-related benefit push gross margin to a new high.

Circana reports strong six-month performance in the U.S. toy industry, with adult consumers and key categories leading the growth.

Build-A -Bear Workshop embraces spooky season with the launch of its 2026 Halloween collection. The standout item of this plush collection is the all-new Jumping Spider. This fuzzy brown plush ...

French grocer Carrefour will take the main stage at BLE with Jazwares and Sun City to give visitors a peek inside their ...

More than 130 custom cars sped to San Francisco to compete in the Hot Wheels Legends Tour this weekend, but only one took ...

Mattel’s second quarter had plenty of winners on the shelf, even as tariffs and higher spending put pressure on profitability for the company named “Manufacturer of the Year” in The Toy Book‘s 2026 ...

As part of a licensing deal, WildBrain and Kids Preferred's new plush collection is based on 'Strawberry Shortcake' and her ...

The global toy industry never stands still, and neither does The Toy Association. As needs continue to evolve, the ...

Mattel's collection includes playsets inspired by princesses Ariel, Belle, and Tiana. The stackable sets have figures, ...